OVERVIEW

The past three and a half years have been tumultuous, due to the outbreak of Covid-19. The pandemic has brought about significant changes in the way we communicate and purchase goods and services. According to the FICCI-EY report ‘Windows of opportunity - India’s media & entertainment sector maximising across segments’, the Indian Media and Entertainment (M&E) sector grew 20% in 2022 to reach Rs 2.1 trillion ($26.2 billion), which is 10% above its pre-pandemic levels in 2019. It is expected to grow a further Rs 734 billion, to reach Rs 2.83 trillion in 2025.

Digital media has grown significantly, reaching INR 571 billion and increasing its contribution to the M&E sector from 16% in 2019 to an astonishing 27% in 2022. It is important to note that the digital segment's share of the entire M&E sector would rise to 50%, if data costs were also to be factored in.

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The BrandWagon ACE Awards are back with their second edition to celebrate the best marketing campaigns in the pandemic era. The marketing landscape has transformed in the last two and a half years, as marketers have shifted their focus from reaching the consumer to making a difference. Performance driven and cause based marketing strategies have emerged as the key drivers of success in this challenging environment. Online gaming is another sector that has witnessed a surge in investments and innovations. These companies have not only created engaging products and services, but have also invested heavily in marketing them to the masses.

The award will recognise and honour the most impactful and creative work in the field of marketing, across various categories.

Mobile

jury

Irvinder Ray

Executive Director, Deloitte India

Manisha Kapoor

CEO and SG
ASCI

Nandini Dias

Advisor - Media, Advertising, Brand, Entertainment

Prashant Panday

General Partner, Silverneedle Ventures

Sunil Lulla

Chairman
Astrum - Reputation Advisory

Sanjay Tripathy

Mentor, Startup Odisha

Tapan Singhel

MD & CEO at Bajaj Allianz General Insurance

WHO CAN ENTER

The awards are open to Advertisers, Publishers, Media Owners, Agencies, Networks, Start-ups, Technology Providers, Gaming Companies or Individuals who operate in the Marketing sector.

Entries may be made directly by the company or via an authorized agent such as their network, agency or PR agency.

Entries may be submitted for multiple categories being subjected to an additional entry fee. Each submission, however, must be tailored to fit the category and use the correct entry template supplied.

JUDGING CRITERIA

ENTRIES WILL BE JUDGED ON THE FOLLOWING CRITERIA
  • Idea
  • Overall Creativity
  • Strategy & Execution
  • Results Related to KPIs
  • Entries should relate to business performed between 1st April 2022 to 31 March 2023
JUDGING PROCESS
Round-1

The process partner will evaluate all the entries in Round-1.

Round-2

The final round will be a Jury meet where the entries will be decided about metals in the respective categories.

ENTRY GUIDELINES

BrandWagon Ace Awards 2023, organized by financialexpress.com, aims to celebrate India's best work done in B2B and digital media space, innovation, talent, and recognises the country's growing influence on the global digital industry.The awards are segmented in five main categories and entries can be submitted by organizations or their representatives, as long as due approval for submitting the entry has been received from all the parties concerned. We count entries for each campaign/individual as one entry and you can register multiple entries together.

HERE’S HOW YOU CAN SUBMIT YOUR ENTRY
  • To begin, please register yourself and fill in the required details.
  • Once registered, you can start adding entries by selecting the categories.
  • Each entry requires you to fill some mandatory fields, but we encourage you to fill up all the available fields to help the jury with better judgment.
  • The entries are saved and can be edited later, so it gives you flexibility to work and edit multiple entries.
  • Once you have added all your entries, you need to make the required payment.
  • Once the payment is made, you CANNOT edit the entries so please make sure you have provided all the information correctly.
  • The entry will be considered as submitted only after the required payment has been made.
  • Do share creative material to support your entries. If it's a video, it shouldn't be more than 90 secs, and if it's a ppt/pdf then the limit is 2mb, 6-7 slides/pages.
  • For YouTube videos, copy paste the YouTube link and for ppt/pdf files, please create a Google drive (in sharing mode) and copy paste link in the Main Creative Url Field.

CONTACT US

For any urgent matters or issues requiring immediate escalation, please write to rohit.singh@financialexpress.com